ÌÇÐÄÆƽâ°æ

Changes in marketing expenditure among brands in China in 2022 and 2023

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

March 2023

Region

China

Survey time period

December 2022

Number of respondents

50 companies

Supplementary notes

Survey question: How did the marketing budget of your company change in 2022 and how will it change in 2023?
,br> The survey covered traditional brands like food & beverages, cosmetics, household appliances, etc. and brands present online such as online shopping, news, and life services.

Citation formats

Changes in marketing costs among brands in China 2022-2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 21, 2023
According to a 2022 survey on marketing strategies among brands in China, ** percent of surveyed companies said they would increase marketing budget in 2023. A higher proportion of brands would rather keep the same amount of marketing expenditure as the previous year.
Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Selected statistics

10

Other regions

10

Related statistics

10

Further Content: You might find this interesting as well

Topics

Digital marketing in IndiaInfluencer marketing in IndiaAdvertising industry in IndiaDigital advertising in IndiaSocial media advertising in India
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.