During an early 2023 survey among marketing leaders from for-profit companies in the United Kingdom, respondents from business-to-consumer (B2C) companies selling services stated that their digital marketing budgets increased by nearly ** percent in 2022 compared to 2021. Marketing budgets of B2B companies selling products increased by roughly ** percent.
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The CMO Survey. (March 24, 2023). Change in digital marketing budgets at for-profit business-to-consumer (B2C) companies in the United Kingdom in 2022, by company type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1377830/change-digital-marketing-budgets-for-profit-b2c-companies-uk/
The CMO Survey. "Change in digital marketing budgets at for-profit business-to-consumer (B2C) companies in the United Kingdom in 2022, by company type." Chart. March 24, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1377830/change-digital-marketing-budgets-for-profit-b2c-companies-uk/
The CMO Survey. (2023). Change in digital marketing budgets at for-profit business-to-consumer (B2C) companies in the United Kingdom in 2022, by company type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1377830/change-digital-marketing-budgets-for-profit-b2c-companies-uk/
The CMO Survey. "Change in Digital Marketing Budgets at For-profit Business-to-consumer (B2c) Companies in The United Kingdom in 2022, by Company Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Mar 2023, /statistics/1377830/change-digital-marketing-budgets-for-profit-b2c-companies-uk/
The CMO Survey, Change in digital marketing budgets at for-profit business-to-consumer (B2C) companies in the United Kingdom in 2022, by company type ÌÇÐÄÆƽâ°æ, /statistics/1377830/change-digital-marketing-budgets-for-profit-b2c-companies-uk/ (last visited August 01, 2026)
Change in digital marketing budgets at for-profit business-to-consumer (B2C) companies in the United Kingdom in 2022, by company type [Graph], The CMO Survey, March 24, 2023. [Online]. Available: /statistics/1377830/change-digital-marketing-budgets-for-profit-b2c-companies-uk/
