Survey question: Which marketing formats will be used by your company in 2023? ,br>
The survey covered traditional brands like food & beverages, cosmetics, household appliances, etc. and brands present online such as online shopping, news, and life services.
Citation formats
Common marketing formats among brands in China 2023
According to a 2022 survey on marketing strategies among brands in China, ** percent of surveyed brands had included content marketing into their 2023 plan, which was the third most popular format after advertisements and hiring a spokesperson. **** in five surveyed companies were using at least five different marketing activites.
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QuestMobile. (March 28, 2023). Common marketing activities used by brands in China in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1377195/china-popular-marketing-formats-and-campaigns/
QuestMobile. "Common marketing activities used by brands in China in 2023." Chart. March 28, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1377195/china-popular-marketing-formats-and-campaigns/
QuestMobile. (2023). Common marketing activities used by brands in China in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1377195/china-popular-marketing-formats-and-campaigns/
QuestMobile. "Common Marketing Activities Used by Brands in China in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Mar 2023, /statistics/1377195/china-popular-marketing-formats-and-campaigns/
QuestMobile, Common marketing activities used by brands in China in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1377195/china-popular-marketing-formats-and-campaigns/ (last visited July 29, 2026)
Common marketing activities used by brands in China in 2023 [Graph], QuestMobile, March 28, 2023. [Online]. Available: /statistics/1377195/china-popular-marketing-formats-and-campaigns/
