Leading plans to prioritize focus on artificial intelligence (AI) in the following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023
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During an August 2023 survey among chief marketing officers (CMOs) in Canada and the United States, around ** percent of respondents listed data analysis among their plans for prioritizing focus on artificial intelligence (AI) over the next 12 months. Strategy, creative and content development for media use ranked second with ** percent, while audience targeting and segmentation rounded up the top three, mentioned by ** percent.
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Dentsu. (October 13, 2023). Leading plans to prioritize focus on artificial intelligence (AI) in the following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1427099/plans-to-focus-on-ai-by-cmos-canada-us/
Dentsu. "Leading plans to prioritize focus on artificial intelligence (AI) in the following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023." Chart. October 13, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1427099/plans-to-focus-on-ai-by-cmos-canada-us/
Dentsu. (2023). Leading plans to prioritize focus on artificial intelligence (AI) in the following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1427099/plans-to-focus-on-ai-by-cmos-canada-us/
Dentsu. "Leading Plans to Prioritize Focus on Artificial Intelligence (Ai) in The following 12 Months According to Chief Marketing Officers (Cmos) in Canada and The United States as of August 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Oct 2023, /statistics/1427099/plans-to-focus-on-ai-by-cmos-canada-us/
Dentsu, Leading plans to prioritize focus on artificial intelligence (AI) in the following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1427099/plans-to-focus-on-ai-by-cmos-canada-us/ (last visited July 27, 2026)
Leading plans to prioritize focus on artificial intelligence (AI) in the following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 [Graph], Dentsu, October 13, 2023. [Online]. Available: /statistics/1427099/plans-to-focus-on-ai-by-cmos-canada-us/