Leading investments pursued to earn consumers' attention in the previous and following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023
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Last 12 months
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During an August 2023 survey among chief marketing officers (CMOs) in Canada and the United States, around ** percent of respondents listed social commerce among the investments they will pursue over the 12 months following the survey to earn consumers' attention. Organizing or sponsoring live events stood next, also with ** percent. Influencer marketing followed with ** percent – down from ** percent throughout the 12 months preceding the survey.
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MarketingCharts. (November 20, 2023). Leading investments pursued to earn consumers' attention in the previous and following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1426893/cmo-investments-for-consumer-attention-canada-us/
MarketingCharts. "Leading investments pursued to earn consumers' attention in the previous and following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023." Chart. November 20, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1426893/cmo-investments-for-consumer-attention-canada-us/
MarketingCharts. (2023). Leading investments pursued to earn consumers' attention in the previous and following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1426893/cmo-investments-for-consumer-attention-canada-us/
MarketingCharts. "Leading Investments Pursued to Earn Consumers' Attention in The Previous and following 12 Months According to Chief Marketing Officers (Cmos) in Canada and The United States as of August 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Nov 2023, /statistics/1426893/cmo-investments-for-consumer-attention-canada-us/
MarketingCharts, Leading investments pursued to earn consumers' attention in the previous and following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 ÌÇÐÄÆƽâ°æ, /statistics/1426893/cmo-investments-for-consumer-attention-canada-us/ (last visited July 27, 2026)
Leading investments pursued to earn consumers' attention in the previous and following 12 months according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 [Graph], MarketingCharts, November 20, 2023. [Online]. Available: /statistics/1426893/cmo-investments-for-consumer-attention-canada-us/
