During an April 2024 survey, approximately 48 percent of parents in the United Kingdom (UK) reported that their children had seen online advertisements for food and drink products that were inappropriate. Meanwhile, 21 percent stated their children encountered gambling-related ads, while 16 percent mentioned exposure to advertisements for cigarettes, tobacco, and alcohol. Additionally, 15 percent of parents reported their children had seen weight loss product ads.
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Department for Digital, Culture, Media and Sport (UK). (December 2, 2024). Share of parents whose children saw inappropriate online advertising in the United Kingdom (UK) as of April 2024, by product/service type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1559806/inappropriate-online-ads-seen-by-children-uk/
Department for Digital, Culture, Media and Sport (UK). "Share of parents whose children saw inappropriate online advertising in the United Kingdom (UK) as of April 2024, by product/service type." Chart. December 2, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1559806/inappropriate-online-ads-seen-by-children-uk/
Department for Digital, Culture, Media and Sport (UK). (2024). Share of parents whose children saw inappropriate online advertising in the United Kingdom (UK) as of April 2024, by product/service type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1559806/inappropriate-online-ads-seen-by-children-uk/
Department for Digital, Culture, Media and Sport (UK). "Share of Parents Whose Children Saw Inappropriate Online Advertising in The United Kingdom (Uk) as of April 2024, by Product/Service Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Dec 2024, /statistics/1559806/inappropriate-online-ads-seen-by-children-uk/
Department for Digital, Culture, Media and Sport (UK), Share of parents whose children saw inappropriate online advertising in the United Kingdom (UK) as of April 2024, by product/service type ÌÇÐÄÆƽâ°æ, /statistics/1559806/inappropriate-online-ads-seen-by-children-uk/ (last visited July 28, 2026)
Share of parents whose children saw inappropriate online advertising in the United Kingdom (UK) as of April 2024, by product/service type [Graph], Department for Digital, Culture, Media and Sport (UK), December 2, 2024. [Online]. Available: /statistics/1559806/inappropriate-online-ads-seen-by-children-uk/
