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Leading actions adults took after seeing a TV ad in the United States as of February 2026

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Source

Release date

April 2026

Region

United States

Survey time period

February 2026

Number of respondents

>600

Age group

18 years and older

Supplementary notes

Multiple answers were possible.

The source does not specify the survey type.

Citation formats

Leading actions adults took after seeing a TV ad in the U.S. 2026

Published by ÌÇÐÄÆƽâ°æ Research Department, May 6, 2026

As of February 2026, approximately ** percent of adults surveyed in the United States said they made a purchase after seeing a TV ad. Around ** percent reported searching for the advertised brand.

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