During an April 2024 survey, around six percent of consumers in the United Kingdom stated that they often enjoyed online advertising. Additionally, 71 percent said they disagreed, while 22 percent reported being neutral about their enjoyment of online ads.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Department for Digital, Culture, Media and Sport (UK). (December 2, 2024). Share of consumers who often enjoyed online advertising in the United Kingdom (UK) as of April 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1558876/consumers-enjoy-online-ads/
Department for Digital, Culture, Media and Sport (UK). "Share of consumers who often enjoyed online advertising in the United Kingdom (UK) as of April 2024." Chart. December 2, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1558876/consumers-enjoy-online-ads/
Department for Digital, Culture, Media and Sport (UK). (2024). Share of consumers who often enjoyed online advertising in the United Kingdom (UK) as of April 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1558876/consumers-enjoy-online-ads/
Department for Digital, Culture, Media and Sport (UK). "Share of Consumers Who Often Enjoyed Online Advertising in The United Kingdom (Uk) as of April 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Dec 2024, /statistics/1558876/consumers-enjoy-online-ads/
Department for Digital, Culture, Media and Sport (UK), Share of consumers who often enjoyed online advertising in the United Kingdom (UK) as of April 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1558876/consumers-enjoy-online-ads/ (last visited July 20, 2026)
Share of consumers who often enjoyed online advertising in the United Kingdom (UK) as of April 2024 [Graph], Department for Digital, Culture, Media and Sport (UK), December 2, 2024. [Online]. Available: /statistics/1558876/consumers-enjoy-online-ads/