Leading attributes of personalized experiences according to customer experience (CX) professionals and adult consumers in the United States as of April 2024
Characteristic
CX professionals
Consumers aged 18+
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During an April 2024 survey in the United States, approximately ** percent of responding customer experience (CX) professionals said individualized customer support made a personalized customer experience; ** percent of responding adult consumers agreed. However, customized products and services ranked second among CX experts, chosen by ** percent of them, while ** percent of participating consumers selected special offers and deals.
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MarketingCharts. (September 27, 2024). Leading attributes of personalized experiences according to customer experience (CX) professionals and adult consumers in the United States as of April 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1498721/personalized-experiences-cx-consumers-united-states/
MarketingCharts. "Leading attributes of personalized experiences according to customer experience (CX) professionals and adult consumers in the United States as of April 2024." Chart. September 27, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1498721/personalized-experiences-cx-consumers-united-states/
MarketingCharts. (2024). Leading attributes of personalized experiences according to customer experience (CX) professionals and adult consumers in the United States as of April 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1498721/personalized-experiences-cx-consumers-united-states/
MarketingCharts. "Leading Attributes of Personalized Experiences According to Customer Experience (Cx) Professionals and Adult Consumers in The United States as of April 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Sep 2024, /statistics/1498721/personalized-experiences-cx-consumers-united-states/
MarketingCharts, Leading attributes of personalized experiences according to customer experience (CX) professionals and adult consumers in the United States as of April 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1498721/personalized-experiences-cx-consumers-united-states/ (last visited July 22, 2026)
Leading attributes of personalized experiences according to customer experience (CX) professionals and adult consumers in the United States as of April 2024 [Graph], MarketingCharts, September 27, 2024. [Online]. Available: /statistics/1498721/personalized-experiences-cx-consumers-united-states/