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Share of consumers wishing for AI-powered personalization in France in 2025, by age group

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Source

Release date

April 2025

Region

France

Survey time period

April 2 to 4, 2025

Number of respondents

1,128 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The question was phrased as follows: "Afin d’améliorer votre expérience d’achat en magasin ou en ligne, que souhaiteriez-vous que l’Intelligence Artificielle (IA) améliore en priorité à l’avenir ?" (In French in the original survey).

Citation formats

French consumers wanting AI-powered personalization in 2025, by age

Published by
Petroc Taylor,
Apr 16, 2025

In 2025, ** to ** percent of French consumers wanted to receive personalized discounts and promotions by AI tools. Shoppers between 25 and 49 years old showed the highest interest in AI-powered features that would provide them with relevant sale actions during their online shopping.

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Statistics on " Online shopping behavior in France "

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Other statistics that may interest you Online shopping behavior in France

Overview

5

Channels

6

Shopping and checkout

7

AI features

5

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Topics

Online shopping behavior in FranceBeauty and personal care e-commerce in FranceOnline marketplaces in FranceOnline shopping behavior in CanadaOnline shopping in the Middle East and North Africa
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