During a 2024 survey, it was found that customer service and support were the leading application of artificial intelligence in ecommerce marketing, named by ** percent of responding ecommerce marketers from Australia, France, New Zealand, the United Kingdom (UK), and the United States. Data analysis and image generation ranked second, both mention by ** percent of respondents.
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eMarketer. (October 8, 2024). Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/1498453/ai-use-ecommerce-marketing/
eMarketer. "Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024." Chart. October 8, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/1498453/ai-use-ecommerce-marketing/
eMarketer. (2024). Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/1498453/ai-use-ecommerce-marketing/
eMarketer. "Usage of Artificial Intelligence (Ai) among Ecommerce Marketers Worldwide as of February 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Oct 2024, /statistics/1498453/ai-use-ecommerce-marketing/
eMarketer, Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1498453/ai-use-ecommerce-marketing/ (last visited July 19, 2026)
Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024 [Graph], eMarketer, October 8, 2024. [Online]. Available: /statistics/1498453/ai-use-ecommerce-marketing/