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Percentage of consumers sending feedback directly to a brand after a very poor experience with it in selected markets worldwide as of 3rd quarter 2025

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Source

Release date

November 2025

Region

Worldwide

Survey time period

Q3 2025

Number of respondents

20,001 respondents

Method of interview

Online panel

Supplementary notes

The source does not specify respondents’ ages.

The survey included 20,001 consumers across 14 markets. Each market had around 1,500 respondents, except for New Zealand and the United Arab Emirates, with about 1,000 each.

Citation formats

Share of consumer feedback after a very poor brand experiences worldwide Q3 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 25, 2026

During an online panel among consumers in ** markets worldwide in the third quarter of 2025, approximately ** percent of respondents reported sending feedback directly to a brand after a very poor experience with it. In the United Arab Emirates and Brazil, the share surpassed ** percent. In the Netherlands and Japan, it stood below ** percent.

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Brands in IndiaLuxury goods market in IndiaAdvertising industry in IndiaDigital advertising in IndiaDigital marketing in India
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