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Consequences of bad customer experience in the United States and selected countries in Western Europe as of September 2021

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Source

Release date

January 2022

Region

France, Germany, United Kingdom, United States

Survey time period

September 2021

Number of respondents

3,857 respondents

Age group

18 years and older

Special properties

consumers from France, Germany, United Kingdom, and United States

Supplementary notes

The source does not provide information about the type of survey used.

Citation formats

Bad customer experience consequences in Western Europe and the U.S. 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 11, 2023
According to a survey conducted in September 2021 in France, Germany, United Kingdom, and United States, almost half of responding consumers said they were most likely to switch to a competitor when their expectations fail to be met by companies and brands. Another ** percent of respondents stated that they would tell others about their bad experience.
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Topics

Word-of-mouth (WOM) marketing and advertising Political advertising in the United StatesOutdoor advertising worldwideInclusion and diversity in advertising and marketing in the United StatesDirect mail advertising and marketing in the U.S.
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