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Impact of AI-generated advertising on brand perception among adults in the United States as of June 2025

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Sources

Release date

July 2025

Region

United States

Survey time period

as of June 3, 2025

Number of respondents

1,000 respondents

Age group

18 years and older

Supplementary notes

The source does not specify the survey type nor date; the date given is the study's original release date.

Citation formats

Impact of AI-generated advertising on brand perception among adults in the U.S. 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 25, 2025

During a survey among adults in the United States published in June 2025, over **** said that knowing that an advertisement was made using artificial intelligence (AI) did not change their perception of the advertised brand. Approximately ** percent stated that they would like the brand less, while ** percent reported liking the brand more in such a case.

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Topics

Advertising consumption and perception in the U.S.Advertising in the United StatesAdvertising worldwideAdvertising in CanadaLuxury advertising and marketing
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