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Gender distribution of brand spokespeople in China in 2022 and 2023
Gender distribution of brand spokespeople in China 2022-2023
Brands in China are more likely to hire men as endorsers. In 2022, male spokespeople held **** percent of brand endorsements in the country. There was a **** percent year-over-year increase in the share of male endorsers in the following year.
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Various sources (EntGroup, & Sohu, & China Advertising Association, & Reli Yanjiusuo). (April 9, 2024). Gender distribution of brand spokespeople in China in 2022 and 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/1465384/china-distribution-of-brand-spokespeople-by-gender/
Various sources (EntGroup, und Sohu, und China Advertising Association, und Reli Yanjiusuo). "Gender distribution of brand spokespeople in China in 2022 and 2023." Chart. April 9, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/1465384/china-distribution-of-brand-spokespeople-by-gender/
Various sources (EntGroup, Sohu, China Advertising Association, Reli Yanjiusuo). (2024). Gender distribution of brand spokespeople in China in 2022 and 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/1465384/china-distribution-of-brand-spokespeople-by-gender/
Various sources (EntGroup, and Sohu, and China Advertising Association, and Reli Yanjiusuo). "Gender Distribution of Brand Spokespeople in China in 2022 and 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Apr 2024, /statistics/1465384/china-distribution-of-brand-spokespeople-by-gender/
Various sources (EntGroup & Sohu & China Advertising Association & Reli Yanjiusuo), Gender distribution of brand spokespeople in China in 2022 and 2023 ÌÇÐÄÆƽâ°æ, /statistics/1465384/china-distribution-of-brand-spokespeople-by-gender/ (last visited August 02, 2026)
Gender distribution of brand spokespeople in China in 2022 and 2023 [Graph], Various sources (EntGroup, & Sohu, & China Advertising Association, & Reli Yanjiusuo), April 9, 2024. [Online]. Available: /statistics/1465384/china-distribution-of-brand-spokespeople-by-gender/
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