In 2023, the three brands with the most celebrity collaborations on Xiaohongshu in China were Jmoon, Gemo, and Amiro — all domestic beauty device brands. They partnered with **, **, and ** celebrities on Xiaohongshu respectively throughout the year.
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Various sources (EntGroup, & 163.com, & China Advertising Association, & Reli Yanjiusuo). (April 9, 2024). Number of celebrity collaborations on Xiaohongshu in China in 2023, by brand [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1465981/china-brands-with-most-celebrity-collaborations-on-xiaohongshu/
Various sources (EntGroup, und 163.com, und China Advertising Association, und Reli Yanjiusuo). "Number of celebrity collaborations on Xiaohongshu in China in 2023, by brand." Chart. April 9, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1465981/china-brands-with-most-celebrity-collaborations-on-xiaohongshu/
Various sources (EntGroup, 163.com, China Advertising Association, Reli Yanjiusuo). (2024). Number of celebrity collaborations on Xiaohongshu in China in 2023, by brand. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1465981/china-brands-with-most-celebrity-collaborations-on-xiaohongshu/
Various sources (EntGroup, and 163.com, and China Advertising Association, and Reli Yanjiusuo). "Number of Celebrity Collaborations on Xiaohongshu in China in 2023, by Brand." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Apr 2024, /statistics/1465981/china-brands-with-most-celebrity-collaborations-on-xiaohongshu/
Various sources (EntGroup & 163.com & China Advertising Association & Reli Yanjiusuo), Number of celebrity collaborations on Xiaohongshu in China in 2023, by brand ÌÇÐÄÆÆ½â°æ, /statistics/1465981/china-brands-with-most-celebrity-collaborations-on-xiaohongshu/ (last visited July 31, 2026)
Number of celebrity collaborations on Xiaohongshu in China in 2023, by brand [Graph], Various sources (EntGroup, & 163.com, & China Advertising Association, & Reli Yanjiusuo), April 9, 2024. [Online]. Available: /statistics/1465981/china-brands-with-most-celebrity-collaborations-on-xiaohongshu/