| Characteristic | Share of MIV® |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
May 2023
More information
Region
Worldwide
Survey time period
2022
Supplementary notes
Media Impact Valueâ„¢ is Launchmetrics' AI-powered, proprietary metric allowing brands to assign a monetary value to every post, interaction or article to measure impact and identify contributions to brand performance across Voices, channels and regions. This single measurement standard lets you compare and understand which strategies create the most media impact across print, online and social by reflecting the audience perspective.
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