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Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023

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Source

Release date

February 2024

Region

United States

Survey time period

September 14 to 18, 2023

Number of respondents

5,030 respondents

Age group

18 years and older

Supplementary notes

The source used the following questions: "What best describes your experience with TikTok Shop, TikTok's online marketplace which lets you shop and buy products directly in the app?" by "How often do you use TikTok?"

Citation formats

TikTok users who have used TikTok Shop in the U.S. 2023, by TikTok use frequency

Published by
F. Watty,
Feb 8, 2024

Overall, about ** percent of respondents to a survey on TikTok Shop usage reported that they have not used and are not interested in using TikTok Shop while *percent reported having used it before. In comparison, among shoppers who used TikTok on a daily basis, ** percent said they have not and are not interested in using TikTok Shop while ** percent had used it before.

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