In 2023, the main platform used by Brazilian consumers to attend live commerce sessions was Instagram. According to the survey, ** percent of respondents reported using Instagram to fulfill their live commerce needs. In second place was YouTube, as ** percent of respondents said they used the sprawling platform for live shopping over the same period.
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Wake. (September 28, 2023). Leading platforms used to attend live commerce sessions in Brazil in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 18, 2026, from /statistics/1336398/main-platforms-live-commerce-brazil/
Wake. "Leading platforms used to attend live commerce sessions in Brazil in 2023." Chart. September 28, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 18, 2026. /statistics/1336398/main-platforms-live-commerce-brazil/
Wake. (2023). Leading platforms used to attend live commerce sessions in Brazil in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 18, 2026. /statistics/1336398/main-platforms-live-commerce-brazil/
Wake. "Leading Platforms Used to Attend Live Commerce Sessions in Brazil in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 28 Sep 2023, /statistics/1336398/main-platforms-live-commerce-brazil/
Wake, Leading platforms used to attend live commerce sessions in Brazil in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1336398/main-platforms-live-commerce-brazil/ (last visited July 18, 2026)
Leading platforms used to attend live commerce sessions in Brazil in 2023 [Graph], Wake, September 28, 2023. [Online]. Available: /statistics/1336398/main-platforms-live-commerce-brazil/