More than one-third of German adults aged between 18 and 59 were familiar with TikTok Shop as of May 2025. In contrast, less than 10 percent of adults ever bought a product on the social media platform.
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ONEtoONE. (May 26, 2025). Share of consumers who know and use TikTok Shop in Germany in 2025, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/1619282/tiktok-shop-usage-germany/
ONEtoONE. "Share of consumers who know and use TikTok Shop in Germany in 2025, by age group." Chart. May 26, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/1619282/tiktok-shop-usage-germany/
ONEtoONE. (2025). Share of consumers who know and use TikTok Shop in Germany in 2025, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/1619282/tiktok-shop-usage-germany/
ONEtoONE. "Share of Consumers Who Know and Use Tiktok Shop in Germany in 2025, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 May 2025, /statistics/1619282/tiktok-shop-usage-germany/
ONEtoONE, Share of consumers who know and use TikTok Shop in Germany in 2025, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1619282/tiktok-shop-usage-germany/ (last visited July 21, 2026)
Share of consumers who know and use TikTok Shop in Germany in 2025, by age group [Graph], ONEtoONE, May 26, 2025. [Online]. Available: /statistics/1619282/tiktok-shop-usage-germany/