In March 2025, online consumers in the United Kingdom (UK) gave insight into what leads them to choose to purchase items on social media. The leading reason, with almost **** of the respondents, was due to discounts and special promotions. This was followed by the reviews and ratings, with ** percent of respondents.
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YouGov. (March 16, 2025). Main reasons consumers engage in social commerce in the United Kingdom (UK) as of March 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1613084/uk-social-commerce-reasons/
YouGov. "Main reasons consumers engage in social commerce in the United Kingdom (UK) as of March 2025." Chart. March 16, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1613084/uk-social-commerce-reasons/
YouGov. (2025). Main reasons consumers engage in social commerce in the United Kingdom (UK) as of March 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1613084/uk-social-commerce-reasons/
YouGov. "Main Reasons Consumers Engage in Social Commerce in The United Kingdom (Uk) as of March 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Mar 2025, /statistics/1613084/uk-social-commerce-reasons/
YouGov, Main reasons consumers engage in social commerce in the United Kingdom (UK) as of March 2025 ÌÇÐÄÆƽâ°æ, /statistics/1613084/uk-social-commerce-reasons/ (last visited July 23, 2026)
Main reasons consumers engage in social commerce in the United Kingdom (UK) as of March 2025 [Graph], YouGov, March 16, 2025. [Online]. Available: /statistics/1613084/uk-social-commerce-reasons/
