During a survey conducted among consumers in the United States in February 2024, ** percent of respondents who had heard an ad during a podcast in the week leading up to the survey stated podcast ads were the best way to reach them. Among respondents who recalled seeing an Instagram ad, ** percent said this ad channel was the best way to reach them.
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Agility PR Solutions. (April 18, 2024). Share of consumers who agreed that advertising on selected media was the best way to reach them in the United States as of February 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 14, 2026, from /statistics/1471276/effective-ad-media-usa/
Agility PR Solutions. "Share of consumers who agreed that advertising on selected media was the best way to reach them in the United States as of February 2024." Chart. April 18, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 14, 2026. /statistics/1471276/effective-ad-media-usa/
Agility PR Solutions. (2024). Share of consumers who agreed that advertising on selected media was the best way to reach them in the United States as of February 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 14, 2026. /statistics/1471276/effective-ad-media-usa/
Agility PR Solutions. "Share of Consumers Who Agreed That Advertising on Selected Media Was The Best Way to Reach Them in The United States as of February 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Apr 2024, /statistics/1471276/effective-ad-media-usa/
Agility PR Solutions, Share of consumers who agreed that advertising on selected media was the best way to reach them in the United States as of February 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1471276/effective-ad-media-usa/ (last visited July 14, 2026)
Share of consumers who agreed that advertising on selected media was the best way to reach them in the United States as of February 2024 [Graph], Agility PR Solutions, April 18, 2024. [Online]. Available: /statistics/1471276/effective-ad-media-usa/