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What percentage of your interactive marketing budget is allocated to mobile marketing?

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Source

Release date

May 2012

Region

United States

Survey time period

April 11 to April 23, 2012

Number of respondents

357 business executives

Method of interview

Online survey

Citation formats

Share of mobile marketing in U.S. companies' marketing budgets in 2012

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 1, 2012
The statistic presents the mobile marketing share in the interactive marketing budgets of U.S. companies in 2012. Seven percent of respondents stated that six to ten percent of their interactive marketing budget was allocated to mobile marketing.
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For single users
$0 USD
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per month, billed annually 1
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