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Expected direct message (DM) response time from brands according to social media users in the United States as of November 2024

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Sources

Release date

May 2025

Region

United States

Survey time period

November 2024

Number of respondents

1,000 respondents

Special properties

among frequent social media users

Supplementary notes

Percentage points missing/exceeding 100 percent are probably due to rounding.

Citation formats

Social media users' expected brand response U.S 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 21, 2025

According to a survey conducted in November 2024 among social media users, ** percent of respondents in the United States expected brands to respond within *** hour, whereas ** percent of respondents expected a response within *** hours. Only **** percent of respondents were okay with waiting ** hours or more. 

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Social media advertising and marketing in the U.S.Social media advertising and marketing worldwideFacebook advertising and marketingInstagram advertising and marketingInfluencer marketing in the U.S.
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