As of the second quarter of 2025, the most popular reason for using social media according to users in the United States was , with around ** percent of respondents choosing this as their leading reason. Overall, ****percent of internet users in the U.S. said that they used social media to fill their spare time, and **** percent said they used it to find content. Live streams, following sports, and making new contacts were other popular reasons for using social networks.
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DataReportal, & We Are Social, & Meltwater. (November 5, 2025). Most popular reasons for internet users in the United States to use social media as of 2nd quarter 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal, und We Are Social, und Meltwater. "Most popular reasons for internet users in the United States to use social media as of 2nd quarter 2025." Chart. November 5, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal, We Are Social, Meltwater. (2025). Most popular reasons for internet users in the United States to use social media as of 2nd quarter 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal, and We Are Social, and Meltwater. "Most Popular Reasons for Internet Users in The United States to Use Social Media as of 2nd Quarter 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Nov 2025, /statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal & We Are Social & Meltwater, Most popular reasons for internet users in the United States to use social media as of 2nd quarter 2025 ÌÇÐÄÆƽâ°æ, /statistics/1337321/us-leading-social-media-usage-reasons/ (last visited July 23, 2026)
Most popular reasons for internet users in the United States to use social media as of 2nd quarter 2025 [Graph], DataReportal, & We Are Social, & Meltwater, November 5, 2025. [Online]. Available: /statistics/1337321/us-leading-social-media-usage-reasons/
