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Share of marketing professionals expecting an increase or decrease in time and resources devoted to social listening worldwide as of February 2025

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Source

Release date

February 2025

Region

Worldwide

Survey time period

as of February 2025

Number of respondents

1,000 respondents

Special properties

among marketing professionals

Supplementary notes

The source does not provide a date of survey. The date provided is the publication date.

Citation formats

Change in social listening in marketing worldwide 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 30, 2025

During a global 2025 survey among marketing professionals, approximately ** percent of respondents expected an increase in time and resources devoted to social listening. Nearly ** percent did not foresee any changes, while about **** percent expected a decrease.

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