Video game distribution service Steam was the most talked about brand on YouTube worldwide in 2021, with thousand mentions. Chinese digital retail giant AliExpress followed with thousand mentions, while Indian e-commerce company Flipkart rounded out the top three with thousand mentions. Three of the five most mentioned brands were related to e-commerce, and two to video games.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Influencer Marketing Hub. (August 3, 2022). Leading brands on YouTube worldwide in 2021, by number of mentions [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1342201/leading-youtube-brands-worldwide-mentions/
Influencer Marketing Hub. "Leading brands on YouTube worldwide in 2021, by number of mentions." Chart. August 3, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1342201/leading-youtube-brands-worldwide-mentions/
Influencer Marketing Hub. (2022). Leading brands on YouTube worldwide in 2021, by number of mentions. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1342201/leading-youtube-brands-worldwide-mentions/
Influencer Marketing Hub. "Leading Brands on Youtube Worldwide in 2021, by Number of Mentions." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Aug 2022, /statistics/1342201/leading-youtube-brands-worldwide-mentions/
Influencer Marketing Hub, Leading brands on YouTube worldwide in 2021, by number of mentions ÌÇÐÄÆÆ½â°æ, /statistics/1342201/leading-youtube-brands-worldwide-mentions/ (last visited July 26, 2026)
Leading brands on YouTube worldwide in 2021, by number of mentions [Graph], Influencer Marketing Hub, August 3, 2022. [Online]. Available: /statistics/1342201/leading-youtube-brands-worldwide-mentions/