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Distribution of digital advertising market in India in financial year 2021 and 2022, by platform ecosystem

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Release date

November 2023

Region

India

Survey time period

FY 2021 and FY 2022

Citation formats

Distribution of digital ad market in India FY 2021-2022, by platform ecosystem

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 1, 2023

During the financial year 2022, the platform ecosystems of tech giants, Meta and Alphabet (Google), held the largest share in India's digital advertising market, comprising ** percent. In contrast, content platforms accounted for approximately **** percent of the market share. The Indian digital advertising market was worth just under *** billion Indian rupees as of 2022.

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Statistics on " Digital advertising in India "

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Topics

Digital advertising in IndiaSocial media usage in IndiaIndiaInternet usage in IndiaAdvertising industry in India
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* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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