Figures are extrapolations based on each social media platform's own addressable advertising audience and may not match the total number of active users.
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Number of users reached by ads on select social media India 2025
YouTube had an advertising reach of around *** million users across India as of January 2025. This was the largest audience reached via ads recorded in the country that year. Instagram and Facebook followed with approximately *** and *** million users respectively during the same period.
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We Are Social, & DataReportal, & Hootsuite. (February 25, 2025). Number of people reached by advertisements on select social media platforms in India as of January 2025 (in millions) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1115691/india-ad-reach-of-select-social-media/
We Are Social, und DataReportal, und Hootsuite. "Number of people reached by advertisements on select social media platforms in India as of January 2025 (in millions)." Chart. February 25, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1115691/india-ad-reach-of-select-social-media/
We Are Social, DataReportal, Hootsuite. (2025). Number of people reached by advertisements on select social media platforms in India as of January 2025 (in millions). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1115691/india-ad-reach-of-select-social-media/
We Are Social, and DataReportal, and Hootsuite. "Number of People Reached by Advertisements on Select Social Media Platforms in India as of January 2025 (in Millions)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Feb 2025, /statistics/1115691/india-ad-reach-of-select-social-media/
We Are Social & DataReportal & Hootsuite, Number of people reached by advertisements on select social media platforms in India as of January 2025 (in millions) ÌÇÐÄÆÆ½â°æ, /statistics/1115691/india-ad-reach-of-select-social-media/ (last visited July 31, 2026)
Number of people reached by advertisements on select social media platforms in India as of January 2025 (in millions) [Graph], We Are Social, & DataReportal, & Hootsuite, February 25, 2025. [Online]. Available: /statistics/1115691/india-ad-reach-of-select-social-media/