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Leading channels for learning about new products among adults in the United States as of July 2023

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Source

Release date

September 2023

Region

United States

Survey time period

June 21 to July 6, 2023

Number of respondents

3,204 respondents

Age group

18 years and older

Special properties

among Twitter, Facebook, Snapchat, Instagram, TikTok, Twitch, and YouTube users; "other" and "don't know" responses were omitted

Supplementary notes

The source does not specify the survey type.

Citation formats

Top channels for learning about new products among adults in the U.S. 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 25, 2023

As of July 2023, ** percent of adult social media users surveyed in the United States reported learning about products through TV. Stores and social media influencers followed, mentioned respectively by ** and ** percent of respondents.

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