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Least trusted digital advertising channels worldwide as of September 2021

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Source

Release date

January 2022

Region

Worldwide

Survey time period

August and September 2021

Number of respondents

40,000+

Citation formats

Least trusted digital ad channels worldwide 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, May 12, 2022
In 2021, text ads on mobile phones were the least trusted form of advertising worldwide, with ** percent of respondents stating that they did not trust much this type of ads or did not trust them at all. Online banner ads followed, with ** percent of global survey participants distrusting this format.
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Amazon advertising in the U.S.AmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in Latin America
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