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Yearly advertising spends across India from 2011 to 2020 (in billion Indian rupees)

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Sources

Release date

February 2021

Region

India

Survey time period

2011 to 2020

Supplementary notes

One Indian rupee is equal to 0.011 euros and 0.013 U.S. dollars (as of April 2021).

Citation formats

Yearly advertising spends across India 2011-2020

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 17, 2021
In 2020, the total yearly expenditure in India's advertising industry amounted to over *** billion Indian rupees. This marked a decline of about ** percent in growth, largely due to the impact of the COVID-19 pandemic.
Overall, the Indian media and advertising industry is on a growth path and appears to be one of the few industries to have reaped the benefits of the Goods and Services Tax introduced in 2017.
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