In 2020, online advertising's share in total advertising spending in the Netherlands was estimated at **** percent, making it the most invested-in medium in the Benelux country. Second strongest was TV with **** percent.
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WPP, & Kantar. (December 1, 2020). Distribution of advertising expenditure in the Netherlands in 2020, by medium [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/276759/percentage-breakdown-of-advertising-expenditure-in-the-netherlands-by-medium/
WPP, und Kantar. "Distribution of advertising expenditure in the Netherlands in 2020, by medium." Chart. December 1, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/276759/percentage-breakdown-of-advertising-expenditure-in-the-netherlands-by-medium/
WPP, Kantar. (2020). Distribution of advertising expenditure in the Netherlands in 2020, by medium. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/276759/percentage-breakdown-of-advertising-expenditure-in-the-netherlands-by-medium/
WPP, and Kantar. "Distribution of Advertising Expenditure in The Netherlands in 2020, by Medium." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Dec 2020, /statistics/276759/percentage-breakdown-of-advertising-expenditure-in-the-netherlands-by-medium/
WPP & Kantar, Distribution of advertising expenditure in the Netherlands in 2020, by medium ÌÇÐÄÆƽâ°æ, /statistics/276759/percentage-breakdown-of-advertising-expenditure-in-the-netherlands-by-medium/ (last visited August 01, 2026)
Distribution of advertising expenditure in the Netherlands in 2020, by medium [Graph], WPP, & Kantar, December 1, 2020. [Online]. Available: /statistics/276759/percentage-breakdown-of-advertising-expenditure-in-the-netherlands-by-medium/
