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Leading factors influencing media budget allocation according to marketing professionals worldwide as of 2017

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Sources

Release date

September 2017

Region

Worldwide

Survey time period

2017

Number of respondents

330 respondents

Special properties

leaders, representing advertisers, agencies, and media companies around the world

Supplementary notes

The source did not provide information on the exact date of survey.

Citation formats

Leading factors influencing marketing professionals' media budget allocation in 2017

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 2, 2017
This statistic presents the leading factors influencing media budget allocation according to marketing professionals worldwide in 2017. The survey results show, that ** percent of marketing professionals said they mostly focused their budgets on marketing channels that best reached their target audience.
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Digital marketing in the UKAdvertising in the UKProgrammatic advertising in the UKDigital advertising in EuropeDigital out-of-home advertising in the UK
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