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Allocation of marketing budgets to selected digital channels according to retail CMOs worldwide in 2021

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Source

Release date

July 2021

Region

North America, France, Germany, United Kingdom

Survey time period

2021

Number of respondents

43 respondents

Special properties

among marketing leaders in retail

Citation formats

Global retail CMOs allocation of budget to digital marketing channels 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 6, 2022
According to a recent survey conducted among retail CMOs in North America, France, Germany, and the United Kingdom, **** percent of marketing budgets in the industry were spent on social marketing in 2021. The same share was devoted to website marketing according to retail marketing professionals.
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Digital marketing in the UKAdvertising in the UKProgrammatic advertising in the UKDigital advertising in EuropeDigital out-of-home advertising in the UK
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