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Distribution of connected TV (CTV) ad views in Europe in 2nd half 2023, by device

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Source

Release date

May 2024

Region

Europe

Survey time period

H2 2023

Supplementary notes

Data incldues the following countries: Belgium, Estonia, Finland, France, Germany, Italy, Latvia, Lithuania, the Netherlands, Spain, and the United Kingdom (UK).

Citation formats

Distribution of CTV ad views in Europe H2 2023, by device

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 8, 2024

In the second half of 2023, percent of ad views triggered from connected TV (CTV) devices in Europe were viewed on Roku players; Fire TV ranked first, accounting for ** percent of the views.

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Statistics on " Digital advertising in Europe "

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Other statistics that may interest you Digital advertising in Europe

Overview

8

Formats

8

Social media

8

Programmatic

7

Marketer insights

8

Major players

6

Connected TV (CTV)

5

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Topics

Broadcaster video-on-demand in EuropeVideo streaming in the NetherlandsVideo streaming in SwedenVideo streaming in NorwayVideo-on-demand in France
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