According to a recent survey conducted in September 2025, ** percent of marketers cited a lack of expertise and adequate training as the leading challenge to the adoption of artificial intelligence in marketing. Additionally, ** percent of respondents stated that the role of AI in marketing is not yet clearly understood. Meanwhile, ** percent reported that restrictions on sharing data with AI tools pose a further obstacle.
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Storyboard18. (November 13, 2025). Leading challenges to artificial intelligence adoption in marketing in India as of September 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18. "Leading challenges to artificial intelligence adoption in marketing in India as of September 2025." Chart. November 13, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18. (2025). Leading challenges to artificial intelligence adoption in marketing in India as of September 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18. "Leading Challenges to Artificial Intelligence Adoption in Marketing in India as of September 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Nov 2025, /statistics/1465582/india-challenges-to-ai-adoption-in-marketing/
Storyboard18, Leading challenges to artificial intelligence adoption in marketing in India as of September 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1465582/india-challenges-to-ai-adoption-in-marketing/ (last visited July 24, 2026)
Leading challenges to artificial intelligence adoption in marketing in India as of September 2025 [Graph], Storyboard18, November 13, 2025. [Online]. Available: /statistics/1465582/india-challenges-to-ai-adoption-in-marketing/