In a 2023 survey of Indian marketers, creative optimization and consumer insights & analytics emerged as the popular AI use cases in marketing. Approximately ** percent of respondents indicated that organizations were testing AI applications for creative optimization, while over ** percent reported scaling AI solutions for this purpose.
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MMA. (November 30, 2023). Popular marketing use cases of artificial intelligence in India in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1465591/india-marketing-use-cases-of-ai/
MMA. "Popular marketing use cases of artificial intelligence in India in 2023." Chart. November 30, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1465591/india-marketing-use-cases-of-ai/
MMA. (2023). Popular marketing use cases of artificial intelligence in India in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1465591/india-marketing-use-cases-of-ai/
MMA. "Popular Marketing Use Cases of Artificial Intelligence in India in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Nov 2023, /statistics/1465591/india-marketing-use-cases-of-ai/
MMA, Popular marketing use cases of artificial intelligence in India in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1465591/india-marketing-use-cases-of-ai/ (last visited July 28, 2026)
Popular marketing use cases of artificial intelligence in India in 2023 [Graph], MMA, November 30, 2023. [Online]. Available: /statistics/1465591/india-marketing-use-cases-of-ai/