In the first half of 2025, the outdoor screen or TV accounted for approximately ** percent of the programmatic out-of-home (OOH) spending in the United States. Billboards followed closely with ** percent.
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Place Exchange. (July 30, 2025). Distribution of programmatic out-of-home (OOH) spending in the United States in 1st half 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/1403193/distribution-programmatic-ooh-spending-united-states-asset-category/
Place Exchange. "Distribution of programmatic out-of-home (OOH) spending in the United States in 1st half 2025." Chart. July 30, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/1403193/distribution-programmatic-ooh-spending-united-states-asset-category/
Place Exchange. (2025). Distribution of programmatic out-of-home (OOH) spending in the United States in 1st half 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/1403193/distribution-programmatic-ooh-spending-united-states-asset-category/
Place Exchange. "Distribution of Programmatic Out-of-home (Ooh) Spending in The United States in 1st Half 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Jul 2025, /statistics/1403193/distribution-programmatic-ooh-spending-united-states-asset-category/
Place Exchange, Distribution of programmatic out-of-home (OOH) spending in the United States in 1st half 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1403193/distribution-programmatic-ooh-spending-united-states-asset-category/ (last visited July 19, 2026)
Distribution of programmatic out-of-home (OOH) spending in the United States in 1st half 2025 [Graph], Place Exchange, July 30, 2025. [Online]. Available: /statistics/1403193/distribution-programmatic-ooh-spending-united-states-asset-category/