Advertising in Central and Eastern Europe (CEE) - statistics & facts
The advertising industry in Central and Eastern Europe (CEE) is significantly smaller than in Western Europe and other global regions. The total spending on advertising in the region, including the Baltic States and the Western Balkans, is estimated at 22 billion U.S. dollars in 2023. That is lower than the expenditure in the United Kingdom (UK) and Germany. The CEE region accounts for roughly 2.2 percent of the global advertising spending.
