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Distribution of advertising spending in Russia in 2024, by industry

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Sources

Release date

July 2025

Region

Russia

Survey time period

2024

Supplementary notes

Based on mass media monitoring (TV, radio, press, OOH), excluding social, political, and trademark advertising.

Citation formats

Advertising market share in Russia 2024, by industry

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 16, 2025

The largest share of advertising spending in Russia was occupied by retail and e-commerce brands in 2024, at ** percent. The financial sector ranked second, followed by the pharmaceutical industry.

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Statistics on " Advertising in Central and Eastern Europe (CEE) "

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Other statistics that may interest you Advertising in Central and Eastern Europe (CEE)

Overview

7

Traditional advertising

6

Digital advertising

7

Advertisers

7

Prices

4

Key markets

8

Industries

5

Agencies

6

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Topics

Advertising in RussiaData usage in marketing and advertisingAdvertising in PolandCoronavirus impact on advertising worldwideDigital advertising in Russia
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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  • Free + Premium Statistics
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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