The 2012 figures should be 81 and 79. How did you get to those??
* Participants included company (in-house marketers)
as well as supply-side respondents (agencies and consultants). Detailed breakdowns of the respondent profiles are included in the study's appendix.
For additional information and a sample of the original study, click .
Citation formats
Agencies offering content marketing and copywriting services in the UK 2012-2013
This statistic shows the results of a survey of agency marketers in the United Kingdom regarding whether their agencies offered content marketing and copywriting services in 2012 and 2013. According to Econsultancy, 89 percent of agency marketers reported their agencies offered content marketing strategy development services in 2013.
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Econsultancy, & MarketingCharts. (July 16, 2013). Share of marketing agencies offering content marketing and copywriting services in the United Kingdom in 2012 and 2013 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/266949/agencies-offering-content-marketing-and-copywriting-services-in-the-uk/
Econsultancy, und MarketingCharts. "Share of marketing agencies offering content marketing and copywriting services in the United Kingdom in 2012 and 2013." Chart. July 16, 2013. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/266949/agencies-offering-content-marketing-and-copywriting-services-in-the-uk/
Econsultancy, MarketingCharts. (2013). Share of marketing agencies offering content marketing and copywriting services in the United Kingdom in 2012 and 2013. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/266949/agencies-offering-content-marketing-and-copywriting-services-in-the-uk/
Econsultancy, and MarketingCharts. "Share of Marketing Agencies Offering Content Marketing and Copywriting Services in The United Kingdom in 2012 and 2013." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Jul 2013, /statistics/266949/agencies-offering-content-marketing-and-copywriting-services-in-the-uk/
Econsultancy & MarketingCharts, Share of marketing agencies offering content marketing and copywriting services in the United Kingdom in 2012 and 2013 ÌÇÐÄÆƽâ°æ, /statistics/266949/agencies-offering-content-marketing-and-copywriting-services-in-the-uk/ (last visited August 05, 2026)
Share of marketing agencies offering content marketing and copywriting services in the United Kingdom in 2012 and 2013 [Graph], Econsultancy, & MarketingCharts, July 16, 2013. [Online]. Available: /statistics/266949/agencies-offering-content-marketing-and-copywriting-services-in-the-uk/
