During a survey among marketers worldwide published at the end of 2025, almost **** (** percent) of respondents reported using artificial intelligence (AI) tools for natural language processing in influencer marketing. Machine learning (ML) tools followed, mentioned by nearly ** percent of respondents. Approximately ** percent said they did not use AI tools.
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Influencer Marketing Hub. (December 10, 2025). Main usage of artificial intelligence (AI) tools in influencer marketing according to marketers worldwide as of December 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1554194/main-usage-ai-tools-influencer-marketing-worldwide/
Influencer Marketing Hub. "Main usage of artificial intelligence (AI) tools in influencer marketing according to marketers worldwide as of December 2025." Chart. December 10, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1554194/main-usage-ai-tools-influencer-marketing-worldwide/
Influencer Marketing Hub. (2025). Main usage of artificial intelligence (AI) tools in influencer marketing according to marketers worldwide as of December 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1554194/main-usage-ai-tools-influencer-marketing-worldwide/
Influencer Marketing Hub. "Main Usage of Artificial Intelligence (Ai) Tools in Influencer Marketing According to Marketers Worldwide as of December 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Dec 2025, /statistics/1554194/main-usage-ai-tools-influencer-marketing-worldwide/
Influencer Marketing Hub, Main usage of artificial intelligence (AI) tools in influencer marketing according to marketers worldwide as of December 2025 ÌÇÐÄÆƽâ°æ, /statistics/1554194/main-usage-ai-tools-influencer-marketing-worldwide/ (last visited July 24, 2026)
Main usage of artificial intelligence (AI) tools in influencer marketing according to marketers worldwide as of December 2025 [Graph], Influencer Marketing Hub, December 10, 2025. [Online]. Available: /statistics/1554194/main-usage-ai-tools-influencer-marketing-worldwide/
