This statistic depicts the effectiveness of native video ads against key performance indicators in the United States in 2012, as evaluated by U.S. media agency marketing executives. According to Sharethrough, **** percent of respondents reported that native video ads were much more effective than conventional ads at hitting key performance indicators (KPIs).
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Sharethrough, & eMarketer. (May 16, 2013). Effectiveness of native video ads against primary key performance indicators in the United States as of December 2012 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/258770/effectiveness-of-native-video-ads-against-kpis-in-the-us/
Sharethrough, und eMarketer. "Effectiveness of native video ads against primary key performance indicators in the United States as of December 2012." Chart. May 16, 2013. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/258770/effectiveness-of-native-video-ads-against-kpis-in-the-us/
Sharethrough, eMarketer. (2013). Effectiveness of native video ads against primary key performance indicators in the United States as of December 2012. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/258770/effectiveness-of-native-video-ads-against-kpis-in-the-us/
Sharethrough, and eMarketer. "Effectiveness of Native Video Ads against Primary Key Performance Indicators in The United States as of December 2012." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 May 2013, /statistics/258770/effectiveness-of-native-video-ads-against-kpis-in-the-us/
Sharethrough & eMarketer, Effectiveness of native video ads against primary key performance indicators in the United States as of December 2012 ÌÇÐÄÆƽâ°æ, /statistics/258770/effectiveness-of-native-video-ads-against-kpis-in-the-us/ (last visited August 05, 2026)
Effectiveness of native video ads against primary key performance indicators in the United States as of December 2012 [Graph], Sharethrough, & eMarketer, May 16, 2013. [Online]. Available: /statistics/258770/effectiveness-of-native-video-ads-against-kpis-in-the-us/
