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Source
Sources
Release date
May 2021
More information
Region
United States
Survey time period
March 19 to April 5, 2021
Number of respondents
350 respondents
Special properties
marketer and agency executives who have decision-making responsibilities for video advertising, spending a minimum of one million U.S. dollars in 10 key industry verticals
Method of interview
Online survey
Supplementary notes
Original question: "Please rate how well each media type delivers on the following. What are the main benefits, if any, of connected TV advertising?"
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