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Preferred advertising formats in Brazil in 2019, by generation

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Sources

Release date

October 2019

Region

Brazil

Survey time period

October 2019

Age group

16-49 years

Supplementary notes

The source does not provide information on the methodology of the survey.

Citation formats

Brazil: preferred advertising formats 2019, by generation

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 3, 2020
During a survey carried out in 2019 in Brazil, ** percent of respondents aged 35 to 49 (Gen X) characterized their attitude towards TV advertising as favorable. The same was true for ** percent of respondents aged 16 to 19 (Gen Z).
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