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Share of OTT (over-the-top) users willing to watch more than one ad an hour in Southeast Asia in 2021

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Sources

Release date

November 2021

Region

Asia, APAC

Survey time period

November 2021

Number of respondents

3,050 respondents

Age group

16 years and older

Special properties

among Southeast Asian OTT viewers willing to see ads

Citation formats

Number of acceptable ads per hour among AVoD users SEA 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 20, 2022
According to a survey conducted in November 2021, almost ** percent of all responding OTT (over-the-top) users in Southeast Asia were willing to watch more than one ad during one hour of free content.
An example for an advertising video on demand (AVoD) service is video streaming platform YouTube.
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