| Characteristic | 2012 | 2013 | 2014 | 2015 |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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Sources
Release date
September 2015
Region
North America
Survey time period
July and August 2015
Number of respondents
2012: n = 1,416; 2013: n = 1,217; 2014 n = 1,820; 2015: n = 1,521
Special properties
among B2B marketers
Method of interview
Email survey
Supplementary notes
This question was phrased by the source as follows: "Overall, how effective is your organization at content marketing?" .
Figures for the years 2012 to 2014 come from earlier editions of the report.
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