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Marketing areas most negatively affected by budget/hiring changes according to business-to-business (B2B) marketers in the United States in March 2023

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Source

Release date

April 2023

Region

United States

Survey time period

March 16 to 23, 2023

Number of respondents

547 respondents

Special properties

among B2B marketers that indicated their budgets or staffing levels were lower

Method of interview

Online survey

Citation formats

B2B marketing areas most affected by budget/hiring changes in the U.S. 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 9, 2023
During a March 2023 survey among B2B marketers in the United States, ** percent of respondents stated that changes in budget and hiring negatively affected the area of content creation/strategy. Another ** percent mentioned that customer marketing was impacted by budget cuts and hiring freezes.
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Topics

B2B advertising & marketing in the United States Trade show and event marketingContent marketingE-commerce in the United StatesB2B e-commerce in the United States
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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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$199 USD
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