In 2024, buses were the advertising medium on which the most people saw outdoor advertisements in Spain. Specifically, around 21.8 million people in the country saw some type of advertisement of this kind on this mode of transportation. Bus stops and billboards were in second and third place, respectively.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
AIMC (Spain). (December 30, 2024). Number of people who saw outdoor advertising in 2024, by type of medium (in thousands of people) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1632771/ranking-of-the-most-viewed-outdoor-advertising-supports-in-spain/
AIMC (Spain). "Number of people who saw outdoor advertising in 2024, by type of medium (in thousands of people)." Chart. December 30, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1632771/ranking-of-the-most-viewed-outdoor-advertising-supports-in-spain/
AIMC (Spain). (2024). Number of people who saw outdoor advertising in 2024, by type of medium (in thousands of people). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1632771/ranking-of-the-most-viewed-outdoor-advertising-supports-in-spain/
AIMC (Spain). "Number of People Who Saw Outdoor Advertising in 2024, by Type of Medium (in Thousands of People)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Dec 2024, /statistics/1632771/ranking-of-the-most-viewed-outdoor-advertising-supports-in-spain/
AIMC (Spain), Number of people who saw outdoor advertising in 2024, by type of medium (in thousands of people) ÌÇÐÄÆƽâ°æ, /statistics/1632771/ranking-of-the-most-viewed-outdoor-advertising-supports-in-spain/ (last visited August 04, 2026)
Number of people who saw outdoor advertising in 2024, by type of medium (in thousands of people) [Graph], AIMC (Spain), December 30, 2024. [Online]. Available: /statistics/1632771/ranking-of-the-most-viewed-outdoor-advertising-supports-in-spain/
